You don't need 100K followers to land brand deals. Micro-influencers with 1,000–10,000 engaged followers are the most sought-after tier. Here's how to pitch.
Brands spent the last decade chasing mega-influencers and got burned. Fake followers. Terrible conversion rates. Audiences that don't trust anyone.
Micro-influencers — accounts with 1,000–10,000 highly engaged followers — convert better. Brands have figured this out. They're now actively seeking creators with smaller but loyal audiences.
You don't need to be famous. You need to be trusted.
1. **Relevance** — your audience matches their target customer
2. **Engagement** — replies, comments, shares (not just follower count)
3. **Authenticity** — real opinions, not obvious ad-speak
4. **Professionalism** — a media kit, clear rates, responsive communication
A media kit is a one-page document (or PDF) showing:
You can build one in Canva for free. Having it ready signals you're serious.
A common starting rate: $10–$50 per 1,000 followers per post. A 5,000-follower creator can reasonably charge $50–$250 per sponsored post.
Don't undersell. Brands have budgets. Know your worth.
Schedule your sponsored content consistently with [SocialMate](https://socialmate.studio) — free plan covers 5 platforms.
Schedule to 7 platforms, get 15+ AI tools, and grow your audience — all for free. No credit card required.
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